Wholesale Shiseido skincare

Shiseido for UK retailers

UK retailers and online sellers can buy Shiseido wholesale from Sterling Trading Group in Hayes, West London, including skincare, sun care, makeup and fragrance, from 15ml eye creams and 20g sun sticks to 150ml lotions and 120ml serum. Each line comes in the brand’s own retail packaging with its batch code intact. Open a trade account to order any quantity of a line at the trade price shown, subject to the site’s minimum order. UK delivery has a flat charge per two-kilogram box; the exact charge for a larger order is confirmed after ordering and before payment.

For a starting range, consider Shiseido Benefiance Wrinkle Smoothing Cream 50ml for customers seeking a face cream, alongside Shiseido Men Face Cleanser 125ml for men’s skincare. Shiseido Expert Sun Protector Clear Stick SPF 50+ 20g adds portable sun protection, while Shiseido Ginza Eau de Parfum 90ml gives women’s fragrance shoppers a gift option. Together, they cover distinct parts of the range; Synchro Skin foundations can extend it into makeup where you can offer a suitable choice of shades.

The Japanese brand is known for skincare that combines a long-established beauty heritage with an emphasis on formulation and texture. Its range spans cleansing, hydration, sun protection and products for mature skin, appealing to customers building a daily routine as well as those looking for targeted care.

Sterling Trading Group is an independent UK wholesaler, not affiliated with or an authorised distributor of Shiseido; the name is used to identify the genuine products we supply.

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Buying Shiseido wholesale: what we are asked

Is there a minimum order for Shiseido?

£100 in goods excluding VAT, across the order rather than per line - so one Shiseido bottle is fine alongside the rest of it. UK delivery is £5.99 per 2kg box, a larger order quoted exactly before you pay.

Which Shiseido lines do you stock?

The range runs to 65 lines — 5 eau de parfum, 1 body lotion and 59 other lines, from 0.08g to 300ml, for men. Every line is listed on this page with its list price, and with its trade price once you are approved.

What does Shiseido cost at trade?

List prices on this page run from £12.75 to £166.35 per unit ex VAT, shown on every line without a login. The trade price on each line is lower and appears once you have a trade account; applications are approved within two working days.

Who supplies Shiseido wholesale in the UK?

We do, as an independent wholesaler: Shiseido held in our own warehouse in Hayes, West London, and sold on to UK retailers, salons, market traders and online sellers at trade prices. £100 minimum order excluding VAT and any quantity per line.

Can you provide supply chain documents or a letter of authorisation?

We do not share supply chain documents, traceable invoices, letters of authorisation or brand confirmation letters for any brand. What we do give you is our own invoice: every order is invoiced to your company, itemised line by line, and that is proof of what you bought from us.

Are your Shiseido products genuine?

Yes. Every Shiseido line is the brand's own product in its retail packaging, batch-coded.

How quickly can I get Shiseido stock?

Once an order is paid it is dispatched on a tracked service, and it arrives two to three working days after it leaves.